{"product_id":"camiseta-max-horkheimer-teoria-critica","title":"Camiseta Max Horkheimer – Teoría Crítica | Motorcycle Factory","description":"\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMax Horkheimer: una motocicleta para la Teoría Crítica\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e¿Qué habría ocurrido si \u003cb\u003eMax Horkheimer\u003c\/b\u003e, impactado por el rumbo tomado en las sociedades occidentales, hubiera fundado una fábrica de motocicletas? \u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eEsta composición exclusiva de \u003cstrong\u003eMomento Presente\u003c\/strong\u003e imagina una respuesta: \u003cb\u003eMotorcycle Factory Max Horkheimer\u003c\/b\u003e, una alegoría gráfica que convierte la Teoría Crítica en una máquina para recorrer, cuestionar, transformar e incluso dejar atrás la terrible verdad sobre la sociedad capitalista.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e«Quien no quiera hablar de capitalismo debería callar también sobre el fascismo» (En \u003ci\u003eLos judíos y Europa\u003c\/i\u003e, argumentó que el fascismo no es una anomalía histórica, sino la consecuencia lógica y violenta de las crisis del sistema capitalista).\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eLa estética mezcla cartel industrial, cultura pop, gráfica motera y elementos próximos al \u003ca href=\"https:\/\/momentopresente.store\/products\/poster-intercosmos-soyuz-38-cuba-urss-1980?variant=57243610054982\" title=\"Póster Intercosmos Soyuz 38 Cuba-URSS 1980\" rel=\"noopener\" target=\"_blank\"\u003e\u003cb\u003erealismo socialista\u003c\/b\u003e\u003c\/a\u003e, construyendo un paisaje imposible donde industria, ciudad, montaña y carretera acompañan a la motocicleta como metáfora del pensamiento en movimiento.\u003c\/p\u003e\n\u003cp\u003eHorkheimer fue una de las figuras fundamentales de la \u003cb\u003eEscuela de Fráncfort\u003c\/b\u003e y director del Instituto de Investigación Social. En \u003ci\u003eTeoría tradicional y teoría crítica\u003c\/i\u003e (1937) formuló algunas de las bases programáticas de la Teoría Crítica: un pensamiento que no se limita a describir la sociedad, sino que analiza sus estructuras de dominación y posibilidades de transformación.\u003c\/p\u003e\n\u003cp\u003eEl trabajo de Horkheimer alcanzó una de sus expresiones más conocidas en \u003ci\u003eEclipse of Reason\u003c\/i\u003e (\u003ci\u003eCrítica de la razón instrumental\u003c\/i\u003e), donde examinó la transformación de la razón en instrumento de cálculo y dominación.\u003c\/p\u003e\n\u003cp\u003eJunto a \u003cb\u003eTheodor W. Adorno\u003c\/b\u003e escribió \u003ci\u003eDialéctica de la Ilustración\u003c\/i\u003e, una de las obras fundamentales del pensamiento expuesto por la \u003ca href=\"https:\/\/momentopresente.store\/products\/camiseta-walter-benjamin-historia-teoria-critica?variant=57244001468742\" title=\"Camiseta Walter Benjamin – Historia de los vencidos y Teoría Crítica\" rel=\"noopener\" target=\"_blank\"\u003eEscuela de Fráncfort\u003c\/a\u003e, en la que ambos analizaron las contradicciones del proyecto ilustrado y la modernidad, cuyo programa de emancipación podía convertirse también en nuevas formas de dominación.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003e«El mito ya es Ilustración; y la Ilustración recae en mitología» \u003c\/b\u003e\u003ci\u003eEn Dialéctica de la Ilustración\u003c\/i\u003e, junto a Theodor Adorno, se expone cómo la búsqueda de control racional sobre la naturaleza termina convirtiéndose en otro dogma opresor\u003ci\u003e).\u003c\/i\u003e\u003ci\u003e\u003c\/i\u003e\u003c\/p\u003e\n\u003cp\u003eLa biografía de Horkheimer estuvo igualmente atravesada por las convulsiones políticas del siglo XX. Tras el ascenso del nazismo, el Instituto tuvo que abandonar Alemania y desarrollar buena parte de su actividad en el exilio. Horkheimer regresaría posteriormente a Fráncfort.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003e«Los hombres renuevan mediante su propio trabajo una realidad que los esclaviza cada vez más» \u003c\/b\u003e(Horkheimer produjo una crítica profunda a la dinámica del trabajo alienado en la sociedad moderna).\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eUna camiseta para quienes entienden la filosofía como vehículo auténtico para pensar críticamente el mundo.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003e\u003ca href=\"https:\/\/momentopresente.store\/products\/poster-max-horkheimer-teoria-critica?variant=57254362906950\" title=\"Póster Max Horkheimer – Teoría Crítica y Escuela de Fráncfort\" rel=\"noopener\" target=\"_blank\"\u003eEste diseño también existe en póster premium a tamaño A3\u003c\/a\u003e.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCuello de doble aguja sin costuras\u003c\/li\u003e\n\u003cli\u003eDobladillo de mangas y bajo con doble costura.\u003c\/li\u003e\n\u003cli\u003eCuello y hombros reforzados con cinta para mayor durabilidad.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eComposición:\u003c\/strong\u003e Los colores lisos están hechos de 100 % algodón (tejido de punto jersey preencogido); el gris ceniza es 99 % algodón peinado y hilado en anillo Airlume, 1 % poliéster; el gris deportivo es 90 % algodón, 10 % poliéster; los colores jaspeados son 50 % algodón, 50 % poliéster.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eInstrucciones de cuidado\u003c\/strong\u003e\u003c\/p\u003e\n\u003ctable\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eGeneral:\u003c\/td\u003e\n\u003ctd\u003eEsta camiseta combina comodidad, estilo y durabilidad, lo que la convierte en una opción ideal tanto para el uso diario como para proyectos de manualidades.\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLavar:\u003c\/td\u003e\n\u003ctd\u003ePara mantener el aspecto y la textura de la camiseta, lávala en agua fría con colores similares.\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSeco:\u003c\/td\u003e\n\u003ctd\u003eSecar en secadora a baja temperatura o colgar para secar para preservar la integridad de la tela y la calidad de la impresión.\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cbr\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cbr\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e","brand":"Momento presente","offers":[{"title":"Blanco \/ S","offer_id":57249189003590,"sku":"f5ad80c7-1994-4010-a35e-c0b4c4e44f90","price":23.78,"currency_code":"EUR","in_stock":true},{"title":"Blanco \/ M","offer_id":57249189036358,"sku":"f1056737-c27e-4024-8cc0-2ba6451d9558","price":23.78,"currency_code":"EUR","in_stock":true},{"title":"Blanco \/ 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